{"id":951,"date":"2026-05-06T13:31:27","date_gmt":"2026-05-06T09:31:27","guid":{"rendered":"https:\/\/frenchbusinessschool.am\/am\/?p=951"},"modified":"2026-05-21T15:47:52","modified_gmt":"2026-05-21T11:47:52","slug":"%d5%a9%d5%be%d5%a1%d5%b5%d5%ab%d5%b6-%d5%b4%d5%a1%d6%80%d6%84%d5%a5%d5%a9%d5%ab%d5%b6%d5%a3%d5%ab-%d5%a3%d5%b8%d6%80%d5%ae%d5%ab%d6%84%d5%b6%d5%a5%d6%80%d5%b6-%d5%b8%d6%82-%d6%86%d6%80%d5%a1-2","status":"publish","type":"post","link":"https:\/\/frenchbusinessschool.am\/fr\/%d5%a9%d5%be%d5%a1%d5%b5%d5%ab%d5%b6-%d5%b4%d5%a1%d6%80%d6%84%d5%a5%d5%a9%d5%ab%d5%b6%d5%a3%d5%ab-%d5%a3%d5%b8%d6%80%d5%ae%d5%ab%d6%84%d5%b6%d5%a5%d6%80%d5%b6-%d5%b8%d6%82-%d6%86%d6%80%d5%a1-2\/","title":{"rendered":"Conf\u00e9rence sur le th\u00e8me \u00ab Les outils du marketing digital et l\u2019exp\u00e9rience fran\u00e7aise\u00bb"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">L\u2019\u00c9cole de Commerce Fran\u00e7aise en Arm\u00e9nie, en collaboration avec La fondation du Lyc\u00e9e Professionnel Fran\u00e7ais en Arm\u00e9nie, a organis\u00e9 une conf\u00e9rence sur le th\u00e8me \u00ab Les outils du marketing digital et l\u2019exp\u00e9rience fran\u00e7aise\u00bb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Intervenante : Lusine Saribekyan<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Plus de 5 ans d\u2019exp\u00e9rience dans le domaine du marketing digital<\/li>\n\n\n\n<li>Product Trainer Google ETO<\/li>\n\n\n\n<li>SEA Manager chez Omnicom France<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Au cours de la conf\u00e9rence, les \u00e9tudiants et les professionnels ont d\u00e9couvert les sujets suivants :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Introduction au marketing digital<\/li>\n\n\n\n<li>Le march\u00e9 du marketing digital en France<\/li>\n\n\n\n<li>Marketing PPC : Google Ads, publicit\u00e9 display<\/li>\n\n\n\n<li>Marketing vid\u00e9o et strat\u00e9gie YouTube<\/li>\n\n\n\n<li>Marketing mobile \/ \u00e9tude de cas<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019\u00e9v\u00e9nement a suscit\u00e9 un grand int\u00e9r\u00eat aupr\u00e8s des participants, leur offrant l\u2019opportunit\u00e9 de se familiariser avec les outils modernes du marketing digital ainsi qu\u2019avec les meilleures pratiques internationales.<\/p>\n\n\n\n<figure class=\"wp-block-video\"><video height=\"424\" style=\"aspect-ratio: 640 \/ 424;\" width=\"640\" controls src=\"https:\/\/frenchbusinessschool.am\/wp-content\/uploads\/2026\/03\/DSC_0006.mp4\"><\/video><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/frenchbusinessschool.am\/wp-content\/uploads\/2026\/03\/547942930_122131817570934363_6699253686727950948_n-1024x683.jpg\" alt=\"\" class=\"wp-image-314\" srcset=\"https:\/\/frenchbusinessschool.am\/wp-content\/uploads\/2026\/03\/547942930_122131817570934363_6699253686727950948_n-1024x683.jpg 1024w, https:\/\/frenchbusinessschool.am\/wp-content\/uploads\/2026\/03\/547942930_122131817570934363_6699253686727950948_n-300x200.jpg 300w, https:\/\/frenchbusinessschool.am\/wp-content\/uploads\/2026\/03\/547942930_122131817570934363_6699253686727950948_n-768x512.jpg 768w, https:\/\/frenchbusinessschool.am\/wp-content\/uploads\/2026\/03\/547942930_122131817570934363_6699253686727950948_n-100x67.jpg 100w, https:\/\/frenchbusinessschool.am\/wp-content\/uploads\/2026\/03\/547942930_122131817570934363_6699253686727950948_n-1536x1024.jpg 1536w, https:\/\/frenchbusinessschool.am\/wp-content\/uploads\/2026\/03\/547942930_122131817570934363_6699253686727950948_n.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019\u00c9cole de Commerce Fran\u00e7aise en Arm\u00e9nie, en collaboration avec [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1089,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-951","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/posts\/951","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/comments?post=951"}],"version-history":[{"count":4,"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/posts\/951\/revisions"}],"predecessor-version":[{"id":1113,"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/posts\/951\/revisions\/1113"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/media\/1089"}],"wp:attachment":[{"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/media?parent=951"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/categories?post=951"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/frenchbusinessschool.am\/fr\/wp-json\/wp\/v2\/tags?post=951"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}